7 Things your Membership Website Should Have
Every membership website should have certain things. These things will help people find your membership site and help you retain more members in your website.
- Public Blog – I always have part of my content in a public blog to give visitors a taste of the content and get search engine traffic.
- Monthly High Value Item – Every month your members should feel like they got one piece of knowledge that is of very high value and can be used immediately.
- Regular interaction – your membership should not forget the member site exists.
- Multi-media – If you are only producing text and images, you are not addressing the needs of all your members. Some learn better with audio or video.
- Testimonials - Your sales page should have testimonials with your website membership members.
- Tools - If possible, provide tools and downloads as well as information. You can often purchase resale rights of a tool or ebook and then give it away to members.
- Automation – If you want to run a profitable membership website, you need to automate your monthly reoccurring charges and account set up. I use 1ShoppingCart because I value a robust affiliate program, but it can also be done in paypal.
Setting up your membership site takes a lot of attention to detail and adding constant value for your membership.
