Membership Site Marketing

Membership Site Marketing Tip #2

If you are using WordPress and the Wishlist Membership Plugin, you can do a very clever thing with your membership website.

When you are in the WordPress WYSIWYG Editor, you can choose to add the more market (It is a button that looks like two pages that are broken.)

If your page is protected for members only, the part before the more marketer will show up and then when someone chooses to continue reading they will get sent to the join page instead of get to finish the article.

Now with some creative writing you can take a normal article and make it into an extrordinary membership site marketing effort.

For example, if you were running a membership site for Halo (a video game) and you were telling people cheats for the game, you could put the more tag just before a very juicy piece of information.

The same goes for any topic.  Consider if I have an article about 10 tips to build your membership site and in the intro I said, “…and number 4 will save you thousands of dollars alone…”  Then I put the more tag right after number 3.

In that situation, people are already skipping one, two and three and looking for #4 – and they have to join for $27 to find out how to save thousands.  Seems like a good deal.

Good luck marketing your membership site.